[About Me]
[Emir Jarquin]
I’m a Product Designer specialized in UX/UI with over 5 years of experience in industrial, graphic, and digital design. My approach combines creativity, empathy, and data analysis to craft experiences that connect aesthetics with strategy.
Throughout my career, I’ve worked across industries such as automotive and education, collaborating with brands like Audi, MG, and Porsche. I’ve led end-to-end design projects — from diagnosing pain points to creating optimized interfaces that drive conversion, engagement, and retention.
In addition to my training in Google UX Design and EBAC, I’m a self-taught professional who constantly learns about AI, analytics, and emerging tools. I integrate platforms like Figma, Hotjar, GA4, and Microsoft Clarity into design processes grounded in insights and measurable results.
My strategic mindset allows me to bridge business needs with measurable digital experiences, maintaining a balance between functionality, visual clarity, and purpose.
I don’t wait for things to change, I anticipate, analyze, and create solutions that generate real value.

[My Approach as a Designer]
Multidisciplinary Strategic Vision
I blend industrial, graphic, and digital design to approach every project from a holistic perspective. This background allows me to think beyond visuals—balancing aesthetics, usability, and business strategy to create experiences that truly work.
Data Driven Creative Problem Solving
I turn insights and analytics into measurable design decisions. Using tools like Hotjar, GA4, and Clarity, I identify friction points, validate hypotheses, and optimize each interaction. My goal is to design products that don’t just look good, but prove their impact through retention, conversion, and user satisfaction.
Human Centered and Adaptive Mindset
I design digital experiences guided by empathy, accessibility, and research. My autodidactic mindset and curiosity drive me to continuously evolve, exploring new tools, technologies, and design methods to create meaningful, inclusive, and scalable solutions.
[Technical skills and tools]
👨🏻💻
My Stack for Designing and Optimizing Experiences
I master an ecosystem of tools that allows me to design, validate, and optimize digital experiences from end to end.
From ideation to implementation, I use platforms that connect visual design, analytics, and collaboration to turn insights into real, impactful solutions.
🎨
Design & Prototyping
Figma
Framer
WordPress
Webflow
Ilustrator
Photoshop
Premire Pro
📊
Research, Analytics & Validation
Useberry
Hotjar
GA
Clarity
Gemini
ChatGPT
🧩
Collaboration & Content Management
Notion
Miro
Meta Ads
Workspace
[Soft Skills and Competencies]
🌐
Strategy and Critical Thinking
Analytical thinking · Problem solving · Design Thinking · Strategic mindset · Results-oriented
🎨
Design and Digital Experience
Digital and visual prototyping · Digital accessibility · User-centered design · Storytelling · Applied creativity
🤝
Collaboration and Leadership
Effective communication · Collaborative leadership · Cross-disciplinary teamwork · Adaptability · Agile management
💡
Human-Centered Approach and Continuous Growth
Empathy · Self-directed curiosity · Continuous learning · Adaptability · Continuous improvement mindset
[Education & Specialization]
UTEC - Universidad Tecnologica del Centro de México
B.A. in Industrial Design Engineering
Guanajuato • 2012 - 2016
Google UX Design Certificate – Coursera
UX Design
Online • 2023
EBAC – British School of Creative Arts & Technology
UX/UI Design Professional Program
Online • 2024 - 2025
[Passions & Inspiration]
💡
Design for me is more than a profession
Inspiration is everywhere, in music, in images, and in the small details that make life feel designed with intention.
[Case studies]
























